Making the Most of mCommerce

Over 2 billion smartphone and tablet users are expected to make at least one mobile transaction in 2017. Dominated by young shoppers, mobile commerce (aka mCommerce), which already accounted for over 50% of US online transactions in 2016, is likely to become the preferred digital shopping method of the future. But while mobile sales present great financial opportunities, retailers still have some way to go before they can maximize revenues and effectively prevent fraud losses from this channel.

 

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