PaymentsJournal
No Result
View All Result
SIGN UP
  • Commercial
  • Credit
  • Debit
  • Digital Assets & Crypto
  • Digital Banking
  • Emerging Payments
  • Fraud & Security
  • Merchant
  • Prepaid
PaymentsJournal
  • Commercial
  • Credit
  • Debit
  • Digital Assets & Crypto
  • Digital Banking
  • Emerging Payments
  • Fraud & Security
  • Merchant
  • Prepaid
No Result
View All Result
PaymentsJournal
No Result
View All Result

Power of Prepaid Ready as Industry Faces New Challenges and Opportunities

By Kirsten Trusko
May 10, 2012
in Industry Opinions
0
0
SHARES
0
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn
two 3d men exchange connection concept with arrows. 3d render illustration

two 3d men exchange connection concept with arrows. 3d render illustration

It was with great enthusiasm and anticipation that the NBPCA board and members announced the inaugural Annual Congress, a conference designed “by the industry, for the industry” to provide a platform to educate, showcase key industry messages, and interact with those in Washington D.C. who have so much influence over our businesses.

There has been a great deal of interest in this event and registrations already include over 500 senior executives and business leaders spanning all aspects of prepaid business.

The idea for the Annual Congress was conceived when the NBPCA Board looked at what other, more mature financial services industries do to provide a platform for education and communication both inside and outside the organization and industry – including to those who have significant influence on their businesses. These organizations all offered a once a year opportunity for their members and others in industry to gather at networking events and hear what senior leadership and peers are saying with respect to the industry’s most challenging topics. Power of Prepaid is held near Washington D.C. to optimize who can join us to also gain direct insights from legislators, regulators, law enforcement and third parties.

As we are all aware, now is a time of great challenge and opportunity for prepaid and this conference provides the industry the chance to set a positive course for the future.

Opportunities span the prepaid product sets and are driven by business and government efforts to increase efficiency and decrease paper. Opportunities are also driven by consumers’ desire to avoid debt and interest coupled with the need to transact in today’s electronic economy. Attendees will hear from the top industry experts in each of these areas on what is really happening now, and where they see opportunities and challenges – and what we can do to address them.

Challenges also abound – and they’re coming in from multiple areas. Attendees will hear directly from those outside the industry who have the greatest impact and influence on our businesses, customers, and external perception of our products. Featured speakers and attendees include legislators, regulators, law enforcement, consumer advocates, media, top academic and industry researchers, and third parties whose consumers actively use prepaid.

Prepaid is still a young industry and some talk about how it has moved beyond its toddler years into its teenage years. The NBPCA Annual Congress is one way that industry can solidify our footing today and provide a platform for responsible growth as prepaid is adopted by more business, consumers and governments in the future.

Kirsten Trusko is the President and Executive Director of the Network Branded Prepaid Card Association, a non-profit trade organization that works to enhance the environment for the success of network branded prepaid cards. Ms. Trusko has written white papers, articles, and blogs on prepaid cards issues and is a frequent industry speaker. She serves on several cross-industry councils focused on financial services, health care and insurance, and how prepaid cards, as a non-credit payment tool, can uniquely meet industry, government, and consumer needs. Click here to visit the NBPCA website.

0
SHARES
0
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn
Tags: Prepaid

    Get the Latest News and Insights Delivered Daily

    Subscribe to the PaymentsJournal Newsletter for exclusive insight and data from Javelin Strategy & Research analysts and industry professionals.

    Must Reads

    healthcare payments

    The Healthcare Payments Industry Has a Perception Problem

    June 10, 2026
    continuous KYC

    The Future of KYC Is Layered—and Data-Driven

    June 9, 2026
    tokenized deposits

    As Crypto Challengers Emerge, Banks Turn to Tokenized Deposits

    June 8, 2026
    physical digital debit

    Whether Physical or Digital, Debit Cards Are a Payments Mainstay

    June 5, 2026
    agentic commerce

    Separating Hype from Reality in Emerging Payment Trends

    June 4, 2026
    agentic commerce

    Searching for Trust in Agentic Commerce

    June 3, 2026
    stablecoin

    Stablecoin Success Will Depend on More Than Technology

    June 2, 2026
    A man standing outdoors uses a cryptocurrency trading app on his smartphone. This represents mobile finance, freedom, and real-time investing.

    How Gamification Helps Drive Engagement in Digital Banking

    June 1, 2026

    Linkedin-in X-twitter
    • Commercial
    • Credit
    • Debit
    • Digital Assets & Crypto
    • Digital Banking
    • Commercial
    • Credit
    • Debit
    • Digital Assets & Crypto
    • Digital Banking
    • Emerging Payments
    • Fraud & Security
    • Merchant
    • Prepaid
    • Emerging Payments
    • Fraud & Security
    • Merchant
    • Prepaid
    • About Us
    • Advertise With Us
    • Sign Up for Our Newsletter
    • About Us
    • Advertise With Us
    • Sign Up for Our Newsletter

    ©2026 PaymentsJournal.com |  Terms of Use | Privacy Policy

    • Commercial Payments
    • Credit
    • Debit
    • Digital Assets & Crypto
    • Emerging Payments
    • Fraud & Security
    • Merchant
    • Prepaid
    No Result
    View All Result