Integration will enable access to cash and greater financial control for users of customer-centric startup by American Family Insurance
Aschheim (Munich)/Conshohocken, PA. 10 January 2018 – Wirecard, one of the leading providers of digital financial technology, announces today a partnership with Moonrise, a gig-economy startup, to offer a free same-day payment option for its workers.
Moonrise connects individuals with shift work in administration, hospitality, and other services to supplement their income. The payment card provided by Wirecard will enable workers to access the money they have earned within 24 hours of completing an assignment. Thereby, the partnership will ensure same-day payment without charging fees to workers. Loyalty rewards and other value-add features will be built into the program as the company grows.
Moonrise, a wholly owned subsidiary of American Family Insurance – a $23 billion Wisconsin-based company – was formed when American Family’s innovation team set out to better understand a subset of their policy holders who are looking to supplement their income. American Family wanted to discover how the company could leverage its customers, partner relationships and capital – with this in mind. Moonrise brokers with employers and pushes their available gigs via text messages to vetted workers who match the gig’s qualifications.
“Wirecard is one of the main drivers of the digitalization of payments – as the nature of work is evolving, digital and real-time payments are adapting to meet the market’s needs,” says Deirdre Ives, Wirecard North America Managing Director. “We are proud to facilitate workers’ fast, easy access to their pay. Having a same-day payment option gives individuals greater control over their finances, and partnering with Moonrise to offer this service aligns perfectly with our core value of offering consumers flexible and secure solutions for cashless payments.”
“For employers, tapping into a reliable on-demand workforce can be game changing,” says Kara Kaplan, Moonrise’s co-founder and CEO. “For workers, the ability to accept a shift here or there can be the factor that enables them to take control of their finances. Wirecard has been one of our best partnerships,” Kaplan says. “It was easy to implement the program because they understood what we were trying to do, and we felt right away that our mission was resonating with them.”
