Blackhawk Network Survey Reveals Consumers Will Converge Traditional, Digital and Mobile Gifting Methods This Holiday Season

Consumers want a convenient shopping experience this holiday season and will be using a mix of traditional, online and mobile ways to shop as a result, according to new research released by Blackhawk Network. The survey of more than 1,100 U.S. consumers examined how consumers research, purchase and give gifts as well as their mobile and online gifting habits, interests and preferences.

View the full infographic below for additional findings from the survey:

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