The digitization of shopping continues with mobile apps playing a key role. Walmart’s Sam’s Club will be running a pilot of its mobile Scan & Go app to include a Scan & Ship feature. This will enable in-store shoppers to purchase items and select delivery to their homes.
Self-service shopping has become more widely adopted by consumers post-pandemic. Merchants continue to streamline ways for customers to shop in-store and mobile has become a popular choice. Now consumers will have one less line to stand in.
The following excerpt from a CNBC article reports more on the topic:
- Sam’s Club announced it is testing a new app-based feature, Scan & Ship, that allows people to use a smartphone to buy items in the club and send purchases directly to the home.
- It’s another example of how the warehouse club is using digital approaches to stand out from competitors like Costco.
- The warehouse club has acted as a tech incubator for parent company Walmart.
For Sam’s Club shoppers, a trip to the store typically means lugging home big and often cumbersome items. A month’s supply of diapers. Lawn chairs. Large cartons of chicken broth or giant boxes of cereal.
The Walmart-owned membership club is flipping that on its head as it tests a new digital tool. Customers at select clubs can browse the aisles, retrieve items that fit in the car trunk and ship other purchases directly to the home. They can check out all purchases in a single transaction on their smartphones.
Sam’s Club CEO Kath McLay said the company sees technology as a way to improve the customer experience and build on its gains over the past year.
Overview by Raymond Pucci, Director, Merchant Services at Mercator Advisory Group
