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Visa Ready Program for mPOS Signs Three Leading Providers

By Mercator Advisory Group
June 6, 2013
in Analysts Coverage
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Close-up picture two credit cards with numbers

Close-up picture two credit cards with numbers. Macro. Small Depth of field

Visa has signed agreements with iZettle, SumUp and Swiff, bringing the three mPOS providers in as participants in the Visa Ready Program.

“The Visa Ready Program is designed to provide innovators with an easy way to collaborate with Visa and gives merchants and consumers the peace-of-mind they need when transacting with a mobile phone,” said Jim McCarthy, Global Head of Innovation & Strategic Partnerships, Visa Inc. “Mobile acceptance technology is precisely the kind of innovation we need to bring the benefits of electronic payments to more merchants, financial institutions and consumers around the globe.”

Joining the program provides solution developers with a number of advantages, including tools, direct access to Visa, value-added services, and permission to include the “Visa Ready” symbol when marketing the solution.

mPOS is a major development in payments that allows more merchants to accept electronic payments at a lower cost, all while providing additional POS features. As a result, merchants can be expected to continue adopting mobile-based payment acceptance solutions. Visa is wise to embrace mPOS, as the technology is only starting to reach the beginning of its potential.

Click here to read more from Visa’s press release.

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