Soon to be arriving at an airport near you. That would be a Hudson Nonstop store using Amazon Go technology at Dallas Love Field. Last year Amazon stated they would be licensing their autonomous checkout system to retailers. Amazon Go has proven successful within the Amazon ecosystem and now it’s ready to be installed at retail partners.
Airports are a likely venue due to the fast, grab and go, self-service shopping. This will be the first of many stores that are planned according to Hudson. Passengers running through airports and the absence of checkout lines will prove to be a winning combination for this autonomous checkout.
The following excerpt from a CStore Decisions article reports more on the topic:
Hudson announced the next phase in its digital transformation journey with an agreement to use Amazon’s Just Walk Out technology in select travel convenience stores. Hudson Nonstop — the first Hudson store to implement Amazon’s Just Walk Out technology— will open in the first quarter of 2021 at Dallas Love Field Airport (DAL), with additional rollouts planned for 2021. Hudson is a travel experience leader with more than 1,000 stores in airports, commuter hubs, landmarks and tourist destinations across North America.
Hudson’s selection of Amazon’s Just Walk Out technology highlights Hudson’s ability to adapt to new ways of retailing, while understanding and embracing the need to use technology to redefine travel retail following challenges posed by COVID-19.
“Today’s traveler is progressively more connected, mobile and time sensitive – and they have higher expectations for convenience, safety and speed during their shopping experiences,” said Brian Quinn, executive vice president and COO of Hudson. “The addition of Amazon’s Just Walk Out technology perfectly complements our current digital footprint, providing travelers with yet another quick, secure, and contactless shopping experience that meets their needs.
Just Walk Out technology allows travelers to quickly enter the Hudson Nonstop store using their credit card, take the products they’re looking for and then walk out of the store, offering shoppers an innovative walk-through experience.
Overview by Raymond Pucci, Director, Merchant Services at Mercator Advisory Group