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Apple Eyes Mobeewave Deal For Mobile POS Payment Play

By Raymond Pucci
August 4, 2020
in Analysts Coverage, Credit, Debit, Emerging Payments, Mergers and Acquisitions, Mobile Payments
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Google Wallet Expands Features

Google Wallet Expands Features

Mobile payment acceptance is becoming increasingly software-driven as smartphones gain the ability to perform functions once reserved for dedicated point-of-sale terminals. By using NFC technology, compatible devices can potentially allow merchants to accept contactless cards and digital wallet payments directly on a smartphone. This approach could make mobile payment acceptance more accessible to small businesses, independent sellers, and other merchants that want a convenient alternative to traditional POS hardware.

The ability to transform a smartphone into a payment terminal also represents an important expansion of the digital wallet ecosystem. Rather than focusing solely on how consumers make payments, technology companies can participate on the acceptance side of the transaction as well. Combined with QR codes and other contactless technologies, NFC-enabled payment acceptance gives merchants additional ways to serve customers while reducing their reliance on separate devices. Growing consumer familiarity with contactless transactions has further strengthened the potential for smartphone-based payment acceptance.

Add another potential piece to Apple’s payments toolbox. That would be its reported acquisition of Canadian tech firm Mobeewave, whose solution could enable an iPhone to accept proximity payments via an NFC (Near Field Communication) contactless connection. Apple first entered the digital payment ecosystem in 2014 with Apple Pay, then partnered with Goldman Sachs last year for the Apple Card.

If current expectations on this deal hold true, an iPhone could be used as a mobile POS terminal, with the ability to accept QR code transactions. QR codes are a simple and inexpensive way for merchants, especially small ones, to accept payments, as aptly shown by the big Asian mobile pays, Alipay and WeChat Pay. Overall, Apple’s potential new iPhone based payment method would go head-to-head with both Square and Clover. Apple’s timing also aligns well with consumers’ increased adoption of contactless payments in this COVID-19 influenced way of retail commerce.

The following excerpt from a Medium article reports more on the topic:

Technology companies have seen their footprint get even bigger in the current pandemic. Not only have their market caps appreciated by leaps & bounds driving the market rebound from March lows, but they have also shown that they are indispensable in the current crisis. Apple has been the leader of the pack becoming the most valuable company in the world by market cap ($1.894 trillion as of Aug. 3, 2020).

Apple has been actively venturing into the digital payment space for the past little while. The company’s first step towards the future of money came in the shape of the Apple Card which was launched last year. The current crisis has highlighted the utility of digital payments as people shifted from paper-based transactions.

In continuing endeavors in that direction, the smartphone giant has now acquired a Canadian startup, which offers technology that could turn iPhones into mobile payment terminals. Montreal-based Mobeewave Inc. — offers innovative technology that lets shoppers tap their credit card or smartphone on another phone to process a payment.

The expansion of mobile payment acceptance could significantly change how smaller merchants approach point-of-sale technology. Allowing businesses to accept contactless transactions directly on smartphones can reduce hardware requirements, simplify merchant onboarding, and provide greater flexibility for businesses that operate outside traditional storefronts. NFC and QR code capabilities also give merchants multiple options for accommodating customers’ preferred payment methods.

As digital and contactless payments continue to grow, competition among technology companies, payment processors, and POS providers will increasingly center on creating simple and integrated merchant experiences. Mobile payment acceptance provides an opportunity to combine payment processing with devices businesses already use every day. Continued innovation in this area could make smartphones an increasingly important component of the merchant payments ecosystem while expanding access to convenient, cost-effective payment acceptance.

Overview by Raymond Pucci, Director, Merchant Services at Mercator Advisory Group

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Tags: AliPayAppleFintechMobeewaveQR CodesWeChat

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