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ATM mega deal: American ATM maker Diebold offers to buy German ATM player Wincor

By PaymentsJournal
October 23, 2015
in Analysts Coverage
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The ATM industry is entering a period of significant transformation as financial institutions rethink the role of branches and consumers increasingly embrace digital banking and payments. Rather than making ATMs obsolete, these changes are encouraging banks and credit unions to deploy more sophisticated self-service technology as part of their branch modernization strategies. At the same time, ATM manufacturers are looking beyond traditional hardware to software, automation, and digital banking solutions that can support financial institutions across multiple channels.

With today’s banks and credit unions undergoing significant – and in some cases historic – changes, the ATM is playing an increasing prominent role in the branch reconfiguration efforts at many financial institutions. At the same time, ATM manufacturers are trying to reconfigure their own organizations to expand beyond ATMs and drive future growth with a combination of ATMs, branch automation products, and digital banking solutions. Examples of expansion aspirations include this deal, and NCR’s acquisition of Digital Insight last year, with more M&A activity likely to occur in the industry in the future.

The ATM machine market in the United States could be heading for a consolidation. This follows the reported proposal of acquisition by U.S. automated teller machine maker Diebold to German ATM maker Wincor Nixdorf.

According to statement by Wincor, the companies have entered into a non-binding agreement on a cash-and-share deal after valuing Wincor at 52.50 euros per share (AU$71.99).

The deal is expected to help the companies sharpen their focus on the growing digital-payments segment and move away from the declining ATM business. By joining hands, the duo hopes to boost investment in the development of software and IT services, reports The Wall Street Journal.
Diebold, in a communication confirmed that it has entered into a non-binding term sheet agreement with Wincor Nixdorf regarding a potential strategic business combination.

The potential combination of Diebold and Wincor Nixdorf reflects these changing ATM industry trends. Consolidation could give major manufacturers greater scale to invest in new technology while diversifying their businesses beyond a market increasingly influenced by digital financial services.

A potential Diebold-Wincor Nixdorf combination illustrates how ATM industry trends are affecting not only banks and credit unions but also the companies that supply their technology. As financial institutions reduce or redesign traditional branches, manufacturers must adapt their products to support a banking environment that increasingly blends physical and digital channels. ATMs can remain an important part of that strategy, particularly when advanced machines handle transactions that previously required assistance from branch employees.

For ATM manufacturers, however, relying primarily on hardware sales could become increasingly difficult as financial institutions seek broader technology relationships. Expanding into branch automation, software, IT services, and digital banking platforms gives these companies additional opportunities for growth while allowing them to provide more integrated solutions to their financial institution customers.

Industry consolidation could accelerate that transition. Combining companies can create greater scale, broaden product portfolios, reduce overlapping costs, and provide additional resources for research and development. NCR’s acquisition of Digital Insight similarly demonstrated how established financial technology providers could use acquisitions to extend their reach into digital banking and other complementary services.

As banking continues to evolve, the distinction between ATM technology, branch automation, and digital banking is likely to become less pronounced. Manufacturers capable of connecting those channels could be particularly well positioned as financial institutions modernize their operations. The proposed Diebold-Wincor Nixdorf transaction may therefore represent more than consolidation within the ATM business. It could be another sign of a broader shift toward technology providers that can support the entire customer experience, from sophisticated self-service machines in the branch to banking services delivered through digital channels.


Overview by Ed O’ Brien, Director, Banking Channels Advisory Service at Mercator Advisory Group

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