Amanda Lieu is SEON’s Product Marketing Manager. A big picture strategic thinker with the ability to implement tactically, she blends analytical skills of understanding market sizing and opportunity, pricing and packaging decisions, with the knack of branding and creative storytelling. She champions outcome-focused messaging that connects the product to the brand promise in a way that resonates with people. Well-versed technically, she loves the dynamic world of tech and digital. Her playground is the strategic intersection of commercials and marketing and is passionate about growing brands with a purpose.