Strategic Gamification for Loyalty Programs:
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Merchant
Omnichannel Payments Lead to Improved CX
Omnichannel payments and customer experience go hand in hand. If developing great customer experiences is the goal, omnichannel payments are...
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Constructed Factors Affecting Loyalty Enrollment and Participation:
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Fighting Fire with Fire: Bankers Want No Changes to Durbin Amendment
You have likely seen that Mastercard and Visa implemented new interchange rates in April that they say will create a...
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Environmental Factors Affecting Loyalty Enrollment and Participation:
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Top Loyalty Programs by Vertical Market:
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Bolstering Business Brands with Discover® Global Network White Label Credit Cards
Businesses hoping to issue personalized credit cards – rejoice! There is a great way to provide U.S. cardholders access to...
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McDonald’s Exceeds Revenue Expectations with Price Hikes
Category leader McDonald’s finds itself raising prices an average of 8% to continue to drive revenue through an uncertain 2nd...
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How Reseller Abuse Is Harming Retail – and What to Do About It
Digital technologies have spurred the rise of resellers – individuals and organizations who look for arbitrage opportunities and use bots...
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Non-Traditional Merchant Acquiring for Niche Markets
One of the many changes in the payments industry that we have been tracking at Mercator Advisory Group is the...
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