Truth In Data

Middle market firms are important drivers of economic growth, accounting for about one-third of private sector employment in the United...

In our digital world, instant money transfers have become the norm. Whether we're sending money to a friend or paying...

Real-time payments are becoming increasingly popular as a way to facilitate fast and efficient transactions. With real-time payments, fees can...

A loyalty program is a rewards system that encourages customers to continue doing business with a particular merchant. Merchants offer...

Participation in loyalty programs has been shown to result in loyalty enrollment; that is, program members are more likely to...

Participation in loyalty programs has been steadily increasing in recent years. This trend is driven by a number of factors,...

Loyalty programs are one way that businesses can differentiate themselves in vertical markets. These programs reward customers for their repeat...

A debit card is a plastic card that gives the cardholder a set amount of funds against each purchase that...

Millennials are the first generation to come of age in the digital era, and they are quickly making their mark...

While the vast majority of U.S. adults have debit cards, preference for debit transactions is skewed towards younger consumers in...