Truth In Data

According to a Mercator survey, 65% of consumers are aware of Bitcoin. When consumers were asked, "Have you opened a...

- 36% of small businesses co-mingle personal funds with B2B purchases - The younger the business owner - the more...

- 58% of consumers won't hold a general purpose reloadable card 5 months - 35% claim to have kept a...

In 2016, 45% of consumers were open to replacing plastic with an app One year later, only 28% of consumers...

- 33% at an online-only retailer - 21% at a mass merchandiser or discount retailer - 14% at department stores...

- In one year, awareness of these websites declined 9% - Less than half of consumers know they exist -...

- 47% of consumers prefer to receive cash vs. prepaid cards as gifts - 17% prefer a general purpose gift...

39% of buyers give retail-specific gift cards as presents But a lot - 28% - buy gift cards for the...

Three trends are driving the increase in mobile payments: growth in eCommerce shopping, a saturated smartphone market, and market maturity/familiarity...

BONUS NOTE: prepaid card purchasing took a dip in 2017 down to 56% of consumers having bought one in the...