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H&R Block Offers Mobile Check Deposit and Cash-Back Rewards on Emerald Cards

Mercator Advisory Group by Mercator Advisory Group
December 5, 2012
in Analysts Coverage
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Tax preparation company H&R Block Inc. announced yesterday that it is allowing customers who have its Emerald card to make check deposits using their mobile phones and offering them instant rewards in partnership with retailers.

H&R Block introduced this feature to enable the user to snap a picture of a check with the phone’s camera and instantly deposit the funds to the account upon check approval. This check-to-card feature delivers convenience in loading funds onto the Emerald Card — saving time and money — while providing immediate availability to funds.

Use has its rewards H&R Block also has announced another first in the prepaid market with H&R Block Emerald Cash Rewards(SM). H&R Block has partnered with national retailers to provide cardholders more than $100 in free instant reward offers every month.

The added features may help H&R Block achieve its larger goal of having Emerald card users hang onto their cards for longer periods of time and use them for everyday purposes. Long card life and frequency of use contribute greatly to the profitability of prepaid programs, and these two features could help.

Read the press release at: http://www.equities.com/news/headline-story?dt=2012-12-04&val=785878&cat=goods

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