PaymentsJournal
SUBSCRIBE
  • Analysts Coverage
  • Truth In Data
  • Podcasts
  • Videos
  • Industry Opinions
  • News
  • Resources
No Result
View All Result
PaymentsJournal
  • Analysts Coverage
  • Truth In Data
  • Podcasts
  • Videos
  • Industry Opinions
  • News
  • Resources
No Result
View All Result
PaymentsJournal
No Result
View All Result

Kaiku Prepaid Visa Card Wants More Than People Without Accounts

Mercator Advisory Group by Mercator Advisory Group
August 22, 2012
in Analysts Coverage
0

Various payment methods. Credit plastic card, online payment, ATM terminal. Elements for design.

0
SHARES
0
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn

Kaiku Finance LLC has begun offering the Kaiku card, which carries a $1.95 monthly fee and describes itself primarily as a budgeting tool rather than an account substitute. Jon Round, the company’s CEO, says that it is interest in “all types of customers.”

From a Marketplace article:

And in July, Kaiku Finance, a California-based card issuer, unveiled its debut offering a product simply known as the Kaiku Card that it is pitching not as a poor man’s alternative to a credit or traditional debit card, but as a legitimate way to manage money.

As the article notes, Kaiku is one of several companies taking advantage of the consumer trend towards using prepaid as a budgeting tool. American Express, JPMorgan Chase, and others have also launched cards that aim at the budgeting demographic. Mercator Advisory Group’s CustomerMonitor Survey Series has documented this trend over the past few years.

Click here to read more from Marketplace.

Click here to read a previous Featured Story about MasterCard prepaid and affluent consumers.

Tags: Prepaid
0
SHARES
0
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn

    Analyst Coverage, Payments Data, and News Delivered Daily

    Sign up for the PaymentsJournal Newsletter to get exclusive insight and data from Mercator Advisory Group analysts and industry professionals.

    Must Reads

    direct deposit

    Nacha Launches Campaign to Reach Millennials on the Benefits of Direct Deposit

    February 1, 2023
    Equinix Helps UK-Based Payments Provider Enable Faster, More Reliable Payments Processing

    Equinix Helps UK-Based Payments Provider Enable Faster, More Reliable Payments Processing

    January 31, 2023
    credit card tumbling

    How to Detect, and Prevent, Credit Card Tumbling

    January 30, 2023
    Why Businesses Need to Adopt Real-Time Payments as a Competitive Differentiator

    Why Businesses Need to Adopt Real-Time Payments as a Competitive Differentiator

    January 27, 2023
    faster payments

    Faster Payments Are Set to Revolutionize Modern Digital Payments

    January 26, 2023
    How AI can Help Manage Payments Risk in 2023

    How AI can Help Manage Payments Risk in 2023

    January 25, 2023
    cross-border payments

    How to Implement Effective and Innovative Cross-Border Payment Strategies

    January 24, 2023
    credit card experiences, digital payments, b2b payments

    Will Consumer-to-Business Payment Trends Drive B2B Global Growth in 2023?

    January 23, 2023

    • Advertise With Us
    • About Us
    • Terms of Use
    • Privacy Policy
    • Subscribe
    ADVERTISEMENT
    • Analysts Coverage
    • Truth In Data
    • Podcasts
    • Videos
    • Industry Opinions
    • News
    • Resources

    © 2022 PaymentsJournal.com

    • Analysts Coverage
    • Truth In Data
    • Podcasts
    • Industry Opinions
    • Faster Payments
    • News
    • Jobs
    • Events
    No Result
    View All Result

      Register to download the U.S. Bank report - Real-time payments