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Mainstream Crypto Adoption Expected to Accelerate Next Year

By Wesley Grant
October 8, 2024
in Analysts Coverage, Cryptocurrency, Digital Assets & Crypto
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mainstream crypto adoption

A vibrant street mural featuring a large Bitcoin symbol surrounded by colorful graffiti, with people walking past in an urban setting.

Institutional investors have played a key role in driving global crypto adoption, pushing digital assets into the mainstream.

Roughly 7.5% of the world’s population has used digital assets, with that number expected to reach 8% by next year, according to a report from MatrixPort. The launch of bitcoin and ether ETFs earlier this year drew billions in investments from major financial institutions like BlackRock, Fidelity, and Franklin Templeton.

Bitcoin has maintained its position as the flagship cryptocurrency, hitting an all-time high earlier this year. Aside from institutional investing, another factor driving its rise is its value as a hedge against the stock market during uncertain economic times.

“According to BlackRock’s research, Bitcoin has a low long-term correlation with stocks and bonds—with periods of dislocation—so it can serve as a great portfolio balancer,” said Joel Hugentobler, Cryptocurrency Analyst at Javelin Strategy & Research. “Bitcoin also acts as a hedge to fiscal, monetary, and geopolitical risks.”

“During the U.S./Iran escalation a few years ago, COVID-19, the previous U.S. election cycle, Russia’s invasion of Ukraine, and last year’s U.S. regional banking crisis, bitcoin returned an average of nearly 44% on a 60-day return basis,” he said.

Here to Stay

Although crypto is increasingly seen as a hedge against market volatility, digital assets have faced their share of uncertainty, especially in the U.S. Because digital assets are traded on decentralized exchanges, criminals have used crypto platforms for fraud and other illegal activities.

The potential for criminal activity has led many U.S. regulators to crack down on crypto and hold digital assets firms accountable to the same laws as brokerage firms. Instead of taking action against crypto companies, the UK and EU have instead worked to create a better regulatory framework to guide investors and the crypto industry.

The backing of investors, governments, and the growing crypto community means digital assets are here to stay.

“Bitcoin’s price has a strong correlation to global money supply, and some refer to bitcoin as the global liquidity index,” said Hugentobler. “Bitcoin therefore is a solid hedge to fiat currency debasement, also known as inflation.”

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