PaymentsJournal
SUBSCRIBE
  • Analysts Coverage
  • Truth In Data
  • Podcasts
  • Videos
  • Industry Opinions
  • News
  • Resources
No Result
View All Result
PaymentsJournal
  • Analysts Coverage
  • Truth In Data
  • Podcasts
  • Videos
  • Industry Opinions
  • News
  • Resources
No Result
View All Result
PaymentsJournal
No Result
View All Result

Paysafe’s Income Access Unveils Upgrades to Affiliate Marketing Platform

PaymentsJournal by PaymentsJournal
December 1, 2020
in B2B, Press Releases
0
paysafe logo

paysafe logo

0
SHARES
0
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn

Latest round of platform enhancements to improve user experience for iGaming affiliates and operators

Montreal, QC. 1st December 2020 – Income Access, Paysafe’s marketing technology and services provider, has announced the release of multiple key upgrades to its award-winning affiliate marketing platform. The enhancements are designed to improve the user experience of iGaming operators and affiliates by focusing on core functionality such as navigation, mobile responsiveness and report display.

The upgrades, which primarily concern the platform’s dashboard and reporting interface, have been released across all Income Access-powered affiliate programmes and reflect the Paysafe company’s ongoing efforts to gather and respond to constructive feedback from partners. With changes that address the need for a more streamlined and responsive design, Income Access can now equip operators and their affiliate marketing partners with an interface that supports an intuitive user experience and facilitates their assessment of actionable data.

Aimed at maintaining a competitive advantage across both traditional and emerging iGaming markets, these enhancements come in a year when Income Access has also announced major partnerships with brands such as High 5 Casino, Tipico U.S., and ZenSports. In addition, the company expanded its footprint in the global retail foreign exchange (forex) trading space through a partnership with leading online broker FXCM Group.

In response to the needs of these clients, operators and affiliates logging into the platform will be met with a dashboard interface that is compatible with display sizes across smartphones and tablets, while corresponding page elements reshape themselves dynamically. The upgrades, which simplify dashboard navigation and the retrieval of top-level campaign results, statistical insights, messages and best performing creatives, also complement recent changes to the platform’s key system reports.

Improved capabilities allow users to filter reports with greater efficiency, while making them more user-friendly and compatible across all mobile devices.

Income Access, which recently won its second consecutive EGR B2B Award for Affiliate Software Supplier, has introduced several other platform upgrades over the last 12 months, including single sign-on (SSO) functionality and a server-to-server (S2S) event relay system.

Tara Wilson, Chief Operating Officer at Income Access, Paysafe Group, said: “These latest upgrades to the Income Access affiliate software show our team’s commitment to continuous improvement and providing our partners with optimal solutions to meet their needs. In crafting solutions for an evolving client base that extends beyond traditional iGaming, it is important for us to proactively address emerging challenges and expectations with a platform that is modern, intuitive and supports acquisition and retention goals.”

Contact Income Access for more information on these latest product upgrades.

Tags: B2Bb2b paymentsDigital platformpaysafeplatformtechnology
0
SHARES
0
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn

    Analyst Coverage, Payments Data, and News Delivered Daily

    Sign up for the PaymentsJournal Newsletter to get exclusive insight and data from Javelin Strategy & Research analysts and industry professionals.

    Must Reads

    cashless payments mobile

    The Synergy Between Cashless Payments and Seamless Mobile Coverage

    September 22, 2023
    The Power of AI and How its Transforming the Financial Landscape

    The Power of AI and How It’s Transforming the Financial Landscape

    September 21, 2023
    “You’re a Fintech, I’m a Legacy Bank – How Can We Collaborate?”

    Investing in Fintech: Opportunities and Challenges in the Payments Industry

    September 20, 2023
    real-time payments across the globe

    In 2023, Real-Time Payments Expanding Across the Globe

    September 19, 2023
    AI

    AI in EBPP: Small Changes, Huge Impacts

    September 18, 2023
    Amazon

    How Tech Is Changing the Checkout Process

    September 15, 2023
    fraud risk models

    Consortium Approach Dramatically Improves Fraud Risk Models

    September 14, 2023
    Disrupting the Disruption: Where Banking Is Heading Next

    Disrupting the Disruption: Where Banking Is Heading Next

    September 13, 2023

    Linkedin-in Twitter

    Advertise With Us | About Us | Terms of Use | Privacy Policy | Subscribe
    ©2023 PaymentsJournal.com

    • Analysts Coverage
    • Truth In Data
    • Podcasts
    • Videos
    Menu
    • Analysts Coverage
    • Truth In Data
    • Podcasts
    • Videos
    • Industry Opinions
    • Recent News
    • Resources
    Menu
    • Industry Opinions
    • Recent News
    • Resources
    • Analysts Coverage
    • Truth In Data
    • Podcasts
    • Industry Opinions
    • Faster Payments
    • News
    • Jobs
    • Events
    No Result
    View All Result