PaymentsJournal
SUBSCRIBE
  • Analysts Coverage
  • Truth In Data
  • Podcasts
  • Videos
  • Industry Opinions
  • News
  • Resources
No Result
View All Result
PaymentsJournal
  • Analysts Coverage
  • Truth In Data
  • Podcasts
  • Videos
  • Industry Opinions
  • News
  • Resources
No Result
View All Result
PaymentsJournal
No Result
View All Result

Sibos 2011 Floor Recap: Enthusiasm Abounded

Mercator Advisory Group by Mercator Advisory Group
September 27, 2011
in Analysts Coverage
0
Wells Fargo: Delta Credit Cards

Wells Fargo: Will Credit Cards be Back in Vogue Soon?

0
SHARES
0
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn

The exhibition floor of this year’s Sibos conference, held last week in Toronto, exuded enthusiasm and confidence in the global banking and payments industries. In fact, entering the Sibos event was like entering a bubble: once past security, an attendee would be hard-pressed to reconcile the high spirits of this event with the current global economic slowdown. One would never suspect, for example, that Greece is near bankruptcy with Italy and Spain also struggling.

Once inside, attendees entered a world of champagne corks popping, air hockey and foosball tables, opera singers entertaining, and iPad and Vespa scooter giveaways. Many of the large vendor exhibit booths were nothing less than opulent, with some resembling first-class airport lounges complete with leather couches, espresso machines, and contemporary paintings hanging on the walls.

In the bubble of Sibos, it’s a very good year.

This year’s show topped 7,400 attendees from around the world (47percent from EMEA, 38 percent from the Americas, and 15 percent from Asia-Pacific, according to SWIFT, the organization that runs the conference). Veteran Sibos attendees noted lesser energy at this year’s show compared to past conferences – particularly last year’s Amsterdam event, which gathered a record 8,900 participants.

However, the seven thousand strong that did attend came ready: ready to discuss, ready to learn, and ready to make deals.

Sibos Toronto hosted 180 exhibitors, and offered 200 different sessions and presentations involving nearly 200 speakers. Those 200 sessions tended to fall along four key themes: regulation, technology advancements (particularly in the areas of mobility and cloud computing), the quickly changing profile of the financial services industry, and global perspectives.

Despite a perceived dip in energy by some, Sibos retained much of its uniqueness. For one, it’s clearly a European show, regardless of the continent on which it’s being held: attendees are in suits and ties, pantsuits, and skirts. The use of leading consumer technologies, by attendees and the media, was prevalent in the multitude of iPad sightings. For another, Sibos is a major investment for many of the exhibiting companies: one marketing director told me she spent nearly $250,000 for her display build-out, and hers was modest compared to many of the larger booths which, in her estimate, must have exceeded $1 million.

Perhaps most importantly, Sibos is still the show where deals get done. Unlike many U.S.-based banking and payments conferences and exhibitions, where vendors chase anyone looking like a banker, the seniority of attendees at Sibos (at an estimated $4,000 per attendee) ensure that deal-making authority permeates the event. Many portable conference rooms line the perimeter walls, and they’re continually in use. Rather than attendees leaving with a fistful of press releases touting new product releases, many attending Sibos likely left holding contracts.

Click here to visit the show Website.

0
SHARES
0
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn

    Analyst Coverage, Payments Data, and News Delivered Daily

    Sign up for the PaymentsJournal Newsletter to get exclusive insight and data from Mercator Advisory Group analysts and industry professionals.

    Must Reads

    eCommerce On Social Media, social commerce

    The Rise of Social Commerce and Social Payments

    February 3, 2023
    Electroneum AnyTask; ETN Crypto, sales enablement

    Ethical Financial Selling: The Role of Compliance Technology and Sales Enablement

    February 2, 2023
    direct deposit

    Nacha Launches Campaign to Reach Millennials on the Benefits of Direct Deposit

    February 1, 2023
    Equinix Helps UK-Based Payments Provider Enable Faster, More Reliable Payments Processing

    Equinix Helps UK-Based Payments Provider Enable Faster, More Reliable Payments Processing

    January 31, 2023
    credit card tumbling

    How to Detect, and Prevent, Credit Card Tumbling

    January 30, 2023
    Why Businesses Need to Adopt Real-Time Payments as a Competitive Differentiator

    Why Businesses Need to Adopt Real-Time Payments as a Competitive Differentiator

    January 27, 2023
    faster payments

    Faster Payments Are Set to Revolutionize Modern Digital Payments

    January 26, 2023
    How AI can Help Manage Payments Risk in 2023

    How AI can Help Manage Payments Risk in 2023

    January 25, 2023

    • Advertise With Us
    • About Us
    • Terms of Use
    • Privacy Policy
    • Subscribe
    ADVERTISEMENT
    • Analysts Coverage
    • Truth In Data
    • Podcasts
    • Videos
    • Industry Opinions
    • News
    • Resources

    © 2022 PaymentsJournal.com

    • Analysts Coverage
    • Truth In Data
    • Podcasts
    • Industry Opinions
    • Faster Payments
    • News
    • Jobs
    • Events
    No Result
    View All Result

      Register to download the Equinix report - Dojo Delivers Fast, Reliable and Secure Card Payments to Businesses on Platform Equinix