Tag: Gen Z

Explore how Gen Z is shaping the payments and banking landscape with their preference for digital wallets, contactless payments, and a mobile-first approach to financial services.

Influencer Marketing: Is It Worth it and Is It Brand Safe?

by Joe Gagliese

July 22, 2024

Social media has revolutionized how consumers make purchase decisions in every aspect of life—from choosing a restaurant to selecting their ...

Top 5 Categories for Gen Z Spend

by PaymentsJournal

July 12, 2024

In an era defined by rapid technological advancements and shifting cultural norms, Generation Z, born between the mid-1990s and early ...

Why Does Gen Z Commit So Much Fraud?

by Tom Nawrocki

July 5, 2024

The rate of fraud committed by Gen Z is higher than other generations. Gen Z is the most likely generation ...

eBay to Accept Venmo in Play for Younger Demographic

by Wesley Grant

June 13, 2024

Online marketplace eBay will now accept payments from Venmo, the second most popular U.S. payments platform, in a strategic move ...

American Express Checking Account Rewards, American Express rewards

Coming of Age for Millennials: American Express Nails It Again

by Brian Riley

June 3, 2024

During my (very long) career in credit cards, I’ve held Mastercard and Visas at every top bank, but there was ...

Young Americans Willing to Incur Debt for Travel Experiences

by Tom Nawrocki

April 8, 2024

With Americans continuing to leave vacation days on the table—especially younger demographics—there’s a rising determination to travel, even if it ...

How Gen Z Is Redefining the Payments Landscape

by Rimma Kats

March 28, 2024

Gen Z not only possesses increasing spending power, but this demographic—raised in a digital environment—is vocal about their payment preferences. ...