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Virgin Australia’s Frequent Flyer Card Doubles as Multi-Currency Prepaid

By Mercator Advisory Group
July 23, 2013
in Analysts Coverage
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Prepaid cards continue to evolve beyond traditional gifting and budgeting use cases, with travel emerging as another area where the technology offers practical value. Virgin Australia’s new multi-currency prepaid Visa card highlights how providers are adapting prepaid products to meet the needs of frequent travelers by combining flexibility, convenience, and loyalty benefits into a single payment solution. By allowing cardholders to manage multiple currencies on one card, the program demonstrates how prepaid innovations can simplify international spending while creating more personalized experiences for consumers.

Virgin Australia is offering its frequent flyer program members a prepaid Visa card that can have balances from four currencies on it at one time. Cardholders can pick the four from a list of ten along with always having the Australian wallet active.

From the Australian Business Traveller:

Each Global Wallet travel money card supports tap-and-go payWave technology and will contain ten ‘virtual wallets’, one for each currency: these are NZ, US, Canadian, Hong Kong and Singapore dollars, British pounds, the Euro, Japanese yen and Thai baht, plus of course the Aussie dollar.

While the card is something of a niche product, it shows how prepaid cards can be used to solve problems for people across the socioeconomic spectrum and applied by businesses to offer their customers unique services that would not be possible otherwise.

Click here to read more from the Australian Business Traveller.

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