It’s an undeniable fact: Consumers of all ages love their debit cards and are increasingly reaching for them at checkout. Recently, Discover® Global Network engaged Mercator Advisory Group to explore this payments trend by interviewing a cross section of U.S. consumers. Here are four key takeaways from that online survey spotlighting the popularity of debit cards—and why full acceptance by merchants is a simple yet effective way to satisfy today’s shoppers.
