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Advanced Fraud Solutions Announces New Account Validation Tool to Address Nacha’s WEB Debit Account Validation Rule

By PaymentsJournal
August 2, 2021
in Authentication, Compliance and Regulation, Digital Assets & Crypto, Emerging Payments, Fraud & Security, Fraud Risk and Analytics, Press Releases
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Advanced Fraud Solutions Announces New Account Validation Tool to Address Nacha's WEB Debit Account Validation Rule

Advanced Fraud Solutions Announces New Account Validation Tool to Address Nacha's WEB Debit Account Validation Rule

As ACH payments continue to grow across digital channels, financial institutions face increasing pressure to strengthen fraud controls while maintaining a seamless customer experience. One area receiving heightened attention is ach account validation, particularly as organizations work to comply with Nacha requirements for verifying account status before processing certain online transactions.

New technologies are helping banks and credit unions confirm whether accounts are open, active, and authorized for ACH activity in real time. By leveraging web debit account validation, ach fraud prevention, and account ownership verification capabilities, institutions can reduce risk, improve compliance, and enable faster payments with greater confidence. These tools are becoming increasingly important as the volume of electronic payments and fraud attempts continues to rise.

HIGH POINT, N.C., Aug. 2, 2021 /PRNewswire/ — Advanced Fraud Solutions (AFS), a leading provider of payments fraud detection software, today announced TrueACH® with Account Validation — a new ACH tool that enables financial institutions to confirm account status and authorized user(s). TrueACH with Account Validation was developed in response to Nacha’s WEB Debit Account Validation Rule, which requires financial institutions to apply a “commercially reasonable fraud detection system” to validate that an account is open and accepts ACH entries. 

TrueACH with Account Validation triangulates ACH account information against Advanced Fraud Solutions’ industry-leading cooperative database. With TrueACH with Account Validation, financial institutions receive real-time responses on if the account exists and is in good standing; if the account is returning transactions; if the account is closed, nonsufficient funds (NSF), or at high-risk status; if the account has a stop-payment; and if the person is authorized to transact on the account. 

“ACH has become a universal method of payment. Banks and credit unions need a solution that will help them achieve compliance as well as make faster payments safer and less prone to fraud,” said Ted Kirk, VP of Strategic Partnerships. “TrueACH with Account Validation was built to not only meet the demands of Nacha’s WEB Debit Account Validation Rule, but also with an eye towards reducing both fraud and friction.”

In addition to achieving account validation compliance, TrueACH with Account Validation also improves ACH user experience. TrueACH with Account Validation allows financial institutions to provide faster funds availability, faster checking-to-checking and checking-to-savings transactions, as well as to reduce ACH payments risk and potential ACH-related fraud losses. 

Nacha’s WEB Debit Account Validation Rule came into effect on March 19, 2021. Those impacted by the rule will have a year from the effective date to work in “good faith toward compliance” before the rule is enforced, according to Nacha. 

The push toward faster, more digital payments has made effective account verification a critical component of ACH risk management. Financial institutions that invest in robust ach account validation solutions can better protect against fraud while meeting evolving compliance expectations.

As payment ecosystems become more interconnected, tools that support nacha compliance, improve account verification accuracy, and reduce transaction friction will play an increasingly important role in delivering secure and efficient ACH experiences for both institutions and consumers.

To learn more about TrueACH with Account Validation, click here.

About Advanced Fraud Solutions 

Advanced Fraud Solutions was founded in 2007 with the simple mission to help financial institutions prevent fraud in real-time by utilizing our comprehensive private cloud-based software solutions at the frontline and in the back office. Every day, our innovative fraud prevention tools help banks and credit unions of all sizes eliminate losses and safeguard their financial assets, providing the level of protection that today’s customers demand. At Advanced Fraud Solutions, we know the best way to fight fraud is to prevent it. Learn more at Advanced Fraud Solutions.

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Tags: Account ValidationAdvanced Fraud SolutionsFraud PreventionNACHAPress ReleaseRisk ManagementWEB Debit Account Validation Rule

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