Gift Cards

Consumers may be spending more cautiously, but they’re not spending less strategically. As inflation, rising debt, and economic uncertainty continue...

Gift cards are moving beyond retail and rewards programs—now, regulators are exploring how they can serve as an entry point...

The past holiday season didn’t just test consumer wallets—it revealed how dramatically shopping behavior is evolving. As inflation-weary shoppers searched...

As National Use Your Gift Card Day approaches, many retailers are developing strategies to encourage consumers to spend the unredeemed...

In the post-COVID era of remote work, organizations often struggle to find meaningful ways to recognize their top performers. In-person...

Roughly $23 billion in gift cards go unused in the U.S. after the holiday season, and consumers now have more...

Some shoppers have purchased gift cards, loaded the balances, and later discovered that the funds disappeared before the intended recipient...

Consumers are loading account balances, whether to buy a cup of coffee or to purchase a toll pass. Although a...

Once a humble piece of plastic tied to a single merchant, gift cards have evolved into flexible ecosystems that sit...

Gift cards have evolved from being a thoughtful, last-minute birthday gift into a mature industry that’s helping companies build loyalty...