Saudi Hollandi Bank…. becoming the first bank in the country to introduce the World credit card and the first in the Middle East to offer it with a Silver mark.
Saudi Hollandi Bank’s MasterCard World Credit Card has been designed to meet the global aspirations of the bank’s affluent customers, as it offers advanced security with the MasterCard EMV chip and exclusive lifestyle and travel benefits along with innovative rewards.
Though credit cards remain relatively rare in the Middle East region due to lack of credit infrastructures as well as cultural and religious reasons, the number of affluent consumers in the region certainly creates opportunities for premium credit card products with features appealing to the local needs.
Read more here: http://www.saudigazette.com.sa/index…20110614102963