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Data for today’s episode is provided by Mercator Advisory Group’s report – 2019 U.S. PaymentsInsights – Technology and Fraud: Consumer Concern Is Real.
- Pay with chip by inserting a card into a terminal is the only new payment tech that both men & women use at the same rate: 86%
- For every other new payment tech, men tend to adopt earlier than women
- The contrast is sharpest with tapping the card at POS: Males – 44%, Females – 29%
- Men are more likely (37%) to pay using a mobile app like Amazon Pay or Google Pay than women (24%)
- Men are more likely (30%) to use a QR code for mobile payment than women (16%)
- Men are more likely (26%) to use a smart speaker like Alexa or Google Home for payment than women (13%)
- Men are more likely (26%) to pay with a wearable device than women (12%)
Mercator Advisory Group’s most recent consumer survey report, Technology and Fraud: Consumer Concern Is Real, from the bi-annual North American PaymentsInsights series, takes an in-depth look at U.S. consumers’ current perspectives on technology and fraud.
This report explores how technology and fraud impact consumers lives and, in particular, the way they shop and pay for things. This includes detail on not only what they do but also how they feel about these two important consumer issues.