In an increasingly digital world, the way we manage money is evolving rapidly, and mobile wallets are at the forefront of this transformation. From paying for a morning coffee with a tap of a smartphone to splitting dinner bills effortlessly through an app, mobile wallets have redefined convenience in financial transactions. But beyond the simplicity of use, what drives consumers to adopt these digital payment solutions?8
Don’t miss another episode of Truth In Data! Click on the red bell in the lower-left of your screen to receive notifications as soon as the episode publishes.
Data for today’s episode is provided by Javelin Strategy & Research’s Report: Imagining a Cardless U.S. Payments Landscape, Part 1
Consumers’ Top 5 Reasons for Using Mobile Wallets, by Percentage
- 44% – It makes checking out quicker
- 41% – It is safe to use
- 32% – I have all my payment info in one place
- 29% – I don’t have to carry all my cards
- 28% – I like to try new technologies
Source: Javelin Strategy & Research, 2024
About Report
Exploring the possibility of a cardless future in U.S. payments begins with understanding what’s at stake. The focus isn’t on the underlying card network systems, which are expected to remain dominant for the foreseeable future due to their widespread adoption, security, and rewards structures. Instead, the question is whether the physical cards themselves—long a staple of point-of-sale transactions—will endure. The U.S. payments ecosystem is both fragmented and highly innovative, with numerous emerging players vying for even small slices of the market. While no single innovation has yet displaced cards, the cumulative impact of these alternatives may eventually signal a shift.
This report from Javelin Strategy & Research examines the evolving payments landscape, leveraging data on consumer behaviors and attitudes toward emerging payment methods. It also highlights how the fragmented nature of U.S. payments offers a measure of protection for traditional cards, which remain the dominant method of payment despite increasing competition.