Truth In Data

Three trends are driving the increase in mobile payments: growth in eCommerce shopping, a saturated smartphone market, and market maturity/familiarity...

Overall, prepaid card purchasing as stabilized to 2014's level of 56% of consumers having bought one in the last year....

While correlation does not mean causation, consumers using these payment types and payment habits are also the consumers being turned...

73% of consumers have an account at a full-service bank with branches 31% of consumers bank with a credit union...

Although people turned down for a bank account are more likely to be GPR card users, most prepaid card users...

WHY IT MATTERS: Foundational statistics for consumer banking become important when analyzing alternative consumer financial products, like prepaid cards. Underbanked...