Tag: Loyalty Program

Count Target among many merchants that are trying new or upgraded customer loyalty programs. As the following Retail TouchPoints article ...

Want points with your fill-up? That’s the incentive for drivers that pull into a Shell station thanks to a loyalty ...

Canada’s mega grocery store Loblaw has introduced a fee-based customer loyalty program. As the following Financial Post article describes, this ...

Customer loyalty programs have been a staple of merchant marketing efforts for quite a while. But now merchants are finding ...

This article in QSR provides a technical description of how card-to-token mapping is implemented. After showing that it is unlikely ...

There is a massive number of millennials in the United States. According to the latest population projections by the U.S. ...

Rewards are great, but do they buy loyalty or cause attrition when the next great offer comes along?  Surveys universally ...

Artificial intelligence (AI) is not a “here today, gone tomorrow” trend. It’s going to become an invaluable tool which transforms ...

Big retailers are scrambling to generate both in-store traffic as well as online activity and Target is no exception. So ...