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Consumers Compare the Experience of Using a Mobile Payment App vs a Plastic Card

PaymentsJournal by PaymentsJournal
December 4, 2018
in Credit, Customer Experience, Debit, Mobile Payments, Truth In Data
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Data for this episode of Truth In Data provided by Mercator Advisory Group’s report – Mobile Payments: Still Waiting for Broader Adoption in the U.S.

About this report

This study, based on Mercator Advisory Group’s CustomerMonitor Survey Series payments survey conducted using an online panel of 3,002 U.S. adults in June 2018, examines the demographic shift and changing landscape of web-enabled mobile users, consumer use of mobile devices for making payments and shopping online and in stores, use of in-app payments, related payment features including e-couponing, e-receipting, and e-loyalty as well as alerts and emerging digital platforms such as voice-activated conversational interfaces and wearables for payments.

Tags: Consumer BehaviorCreditDebitMobile Payment
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